LEXINGTON, Ky. — (June 8, 2010) -- Papa John’s International, Inc. (NASDAQ: PZZA), the world’s third largest pizza chain, will be the Official Pizza of the 2010 Alltech FEI World Equestrian Games, as today announced by the World Games 2010 Foundation and the Kentucky-based company.
“Papa John’s looks forward to delivering our ‘Better Pizza. Better Ingredients.’ brand promise to visitors from all over the world as they converge on Lexington for the Games,” said Mike Coomes, division vice president for Papa John’s. “Our brand has always been known for quality and we are proud to partner with another quality organization in the World Equestrian Games.”
As part of the agreement, Papa John’s will assist in feeding thousands of volunteers over the course of the 16-day event and will be the exclusive pizza sold on the grounds. They will also have a significant presence on the grounds during the event.
“Papa John’s coming on board as a sponsor is very exciting for the Games,” stated Terry Johnson, Vice President of Sales and Marketing for the Games. “Not only are their products of the highest quality, but they are also proud Kentucky company, which makes it even more special.”
Papa John’s is based in Louisville, Kentucky and has more than 3,400 restaurants in 30 countries.
About Papa John's
Headquartered in Louisville, Kentucky, Papa John's International, Inc. (NASDAQ: PZZA) is the world's third largest pizza company. For nine of the last 10 years, consumers have rated Papa John's No. 1 in customer satisfaction among all national pizza chains in the American Customer Satisfaction Index (ACSI). Papa John's also was honored by Restaurants & Institutions Magazine (R&I) with the 2009 Gold Award for Consumers' Choice in Chains in the pizza segment and was named 2007 Pizza Today Chain of the Year. For more information about the company or to order pizza online, visit Papa John's at www.papajohns.com.
About the Alltech FEI World Equestrian Games
The Alltech FEI World Equestrian Games are the world championships of eight equestrian disciplines recognized by the Fédération Equestre Internationale (FEI). The Games are held every four years and this will be the first occurrence in the United States.
The Games will be broadcast on NBC Sports, which has marked the largest commitment to network coverage of equestrian sport in U.S. television history. The 2010 Games are expected to have a statewide economic impact of $150 million, and current sponsors include Alltech, Rolex, John Deere, Ariat International, Inc., Meydan and Rood and Riddle Equine Hospital. For more information on the 2010 Alltech FEI World Equestrian Games, please visit www.alltechfeigames.com